Spin3 Launches Groundbreaking Interactive Lottery System for Mobiles and Web

Market Wire, July, 2010

Leading full service mobile gambling solutions provider Spin3 *, powered by Microgaming , the world’s largest online gaming software provider, has launched a new end-to-end interactive lottery solution, LottoSpin , to enable federal and state lottery providers to extend their gaming offerings and grow new revenues. LottoSpin will be available in regulated markets worldwide and in the US on a state-by-state basis through a strategic partnership with Pulse Interactive, a US organisation with extensive experience in the US state lottery market.

The total lottery solution enables traditional lottery operators to leverage their brand, infrastructure and acquisition channels and launch their own interactive lottery offering. The total solution offers mobile and online gaming platforms while utilising mobile, online and land-based point of sale channels. LottoSpin is also supported with a robust back-office system which offers fully customisable analysis and performance reporting, transaction processing and a 24/7 customer support centre.

Matti Zinder, Head of Spin3 said, “Lotteries have to work harder than ever before to compete for players and profits. Interactive lottery services represent the greatest opportunity for the lottery industry, with people becoming more connected than ever before. The extension of traditional lottery services to interactive platforms with LottoSpin offers an exciting new revenue stream and enables operators to reach a much broader audience of players.

“LottoSpin does not compete with or replace lottery operators’ existing systems and infrastructure. Rather it supports and integrates with their existing offerings, leveraging their brand and point of sale network. In addition, the solution enables operators to effectively analyse and manage their interactive lottery offering, providing them with a greater understanding of their players’ gaming habits and enable them to create bespoke offers and maximise their profits.”

In addition to providing interactive lottery platforms, LottoSpin also offers a wide range of instant-win games to enhance the operators’ offering, boost their revenues by growing their player base and increase player retention
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